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Merchant Playbook·5 min read

Why Zalando's accessibility statement and CRD-aligned T&Cs are exemplary

We scanned en.zalando.de and found one of the cleanest CRD and EAA structures in EU e-commerce. Zalando publishes a dedicated accessibility statement, covers every CRD Article 6 disclosure in its T&Cs, and renders VAT-inclusive pricing across 15 EU languages. Here is what your storefront can copy.

Zalando's German storefront, en.zalando.de in our scan, is one of the cleanest EU e-commerce structures we have audited on Consumer Rights Directive and European Accessibility Act coverage. The accessibility statement is published at its own URL. The T&Cs cover every CRD Article 6 disclosure. Pricing is VAT-inclusive across 15 EU languages. The checkout flow does not use pre-ticked boxes. For any Shopify or WooCommerce merchant trying to model their own structure, Zalando's approach is a useful reference.

The dedicated accessibility statement at zalando.de/accessibility-statement

Directive 2019/882, the European Accessibility Act, applies to e-commerce services placed on the market from 28 June 2025. National transpositions of the Act expect storefronts above the microenterprise threshold to publish an accessibility statement. Zalando publishes one at a stable, predictable URL.

The structure of that page (statement of conformance, accessibility features, known limitations, feedback mechanism) is the format DGCCRF, Bundesnetzagentur, and AgID have signalled they expect.

How Zalando's T&Cs cover Consumer Rights Directive Article 6

Zalando's terms and conditions at zalando.de/zalando-agb cover every required CRD Article 6 clause. The 14-day right of withdrawal is named in German, with the model withdrawal form embedded.

Widerrufsrecht zu. Das bedeutet: Sie können diesen Online-Vertrag innerhalb von 14 Tagen nach Erhalt der Ware ohne Angabe...
zalando.de/zalando-agb, withdrawal-rights section (excerpt from our scan, 1 June 2026)

The delivery timeframe is stated. The complaints procedure is included. The ADR reference required by Directive 2013/11/EU on Alternative Dispute Resolution is named.

Zur Teilnahme an einem Streitbeilegungsverfahren vor einer Verbraucherschlichtungsstelle sind wir n[icht verpflichtet/bereit]...
zalando.de/zalando-agb, ADR reference

VAT-inclusive pricing across 15 EU languages

PAngV Section 1 in Germany, and CRD Article 6(1)(e) across the EU, both require that the price shown to a consumer includes VAT. Zalando's site-level pricing block names this in German.

Die zum Zeitpunkt der Bestellung angegebenen Preise sind Endpreise, inklusive der gültigen Mehrwertsteuer.
zalando.de, pricing block

Our scan detected the equivalent phrasing across EN, DE, FR, IT, ES, NL, PT, PL, SV, DA, FI, CS, EL, RO, and HU. A site that publishes in any of those languages is covered by the same pricing rule.

What Zalando does NOT do at checkout

Two patterns are missing from the Zalando checkout in a defensible way. There are no pre-ticked boxes for paid add-ons, satisfying CRD Article 22 (which requires express consent for additional payments). There are no pre-ticked marketing consent boxes either, which would breach GDPR Article 4(11) and Recital 32.

Zo testen wij ditComplianceGuardHQ does not assume your checkout is misconfigured. Zalando's restraint is a reference; the patterns to copy are the absent ones, not just the present ones. Run a free scan to find out if your checkout has any default-checked boxes tied to marketing or paid add-ons.

What a smaller Shopify or WooCommerce store can copy

  • Publish a dedicated accessibility statement at a stable URL (yourstore.com/accessibility-statement) with statement of conformance, accessibility features, known limitations, and a feedback mechanism. EAA enforcement from 28 June 2025 expects this.
  • Put every CRD Article 6 disclosure in one terms-and-conditions document, not scattered across the FAQ, the footer, and the checkout. Reference the model withdrawal form by embedding it, not by linking to an English-only summary.
  • Surface VAT-inclusive pricing in the language of the buyer, not just the trader's primary language.
  • Audit every checkbox on the checkout. None should be ticked by default if it is tied to marketing, profiling, or any paid add-on.

Veelgestelde vragen

Does Zalando publish an accessibility statement?

Yes. Our scan of en.zalando.de on 1 June 2026 found a dedicated accessibility statement published at zalando.de/accessibility-statement. The page covers statement of conformance, accessibility features, known limitations, and a feedback mechanism, which is the format expected under national transpositions of Directive 2019/882 from 28 June 2025.

When is the European Accessibility Act enforceable?

Directive 2019/882 was adopted on 17 April 2019. Member states had to transpose it by 28 June 2022. The substantive obligations on products and services placed on the market apply from 28 June 2025.

What does Zalando's terms and conditions document cover?

Our scan of zalando.de/zalando-agb found that the T&Cs cover every required CRD Article 6 clause, including the 14-day right of withdrawal (Article 6(1)(h)), the model withdrawal form (Annex I(B)), delivery timeframe and conditions (Article 6(1)(g)), VAT-inclusive total price (Article 6(1)(e)), the complaints procedure, and the ADR reference under Directive 2013/11/EU.

Does Zalando's checkout use pre-ticked boxes?

No. Our scan of the Zalando checkout flow did not find pre-ticked boxes for paid add-ons (which would breach CRD Article 22) or for marketing consent (which would breach GDPR Article 4(11) and Recital 32).

What can my Shopify or WooCommerce store learn from Zalando?

Four patterns transfer directly: publish a dedicated accessibility statement at a stable URL; put every CRD Article 6 disclosure in one T&Cs document with the model withdrawal form embedded; surface VAT-inclusive pricing in the buyer's language; and audit every default-checked box on the checkout, removing any tied to marketing, profiling, or paid add-ons.

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ComplianceGuardHQ voert een geautomatiseerde technische scan uit. De bevindingen verwijzen naar de tekst van de richtlijnen en naar handhavingsprecedent. Zij vormen geen juridisch advies. Voor een bindende uitleg in uw rechtsgebied raadpleegt u een gekwalificeerd advocaat of functionaris voor gegevensbescherming.